Show-Me Craft Beer Month
Branding // Design
Every June, the Missouri Craft Brewers Guild rolls out Show-Me Craft Beer Month to spotlight local breweries and pump up sales. But the old branding just wasn't cutting it.
In 2023, the Guild called on Full Pour Media to revamp the visuals and amp up the engagement. We stepped in to give Show-Me Craft Beer Month a fresh, eye-catching makeover that truly resonated with beer lovers.
A Branded Success
The rebranding of Show-Me Craft Beer Month was a hit! The fresh visual identity got rave reviews, tackling the old lackluster appeal head-on.
Full Pour Media's creative assets brought a unified look statewide, while the marketing plan gave breweries a clear path to maximize the impact. This collaboration with the Missouri Craft Brewers Guild didn't just revitalize the brand, it set a new benchmark for future craft beer promotions.